This is an AI-transcript of the Purpose and Pixie Dust Podcast.
Are you struggling to create raving fans for your business? In this podcast episode, Lindsay Dollinger and Crissy Connor discuss the importance of showing up authentically and sharing personal stories and experiences to create a parasocial relationship with your audience. Crissy shares her journey of overcoming her fear of video and becoming a visibility queen, and emphasizes the value of being known for one thing, positioning yourself as an expert, and creating a brand that shows who you are. She also provides advice on how to mix personal and business content on social media, and encourages listeners to believe in the transformation that their product or service can bring.
Moreover, Crissy explains the concept of an activation event and how it can be used to create excitement before launching a product or service. She recommends keeping the duration of a challenge to 3-5 days and using a point system to...
In this episode of the Purpose and Pixie Dust podcast, host Lindsay Dollinger interviews Dina Berman, a PR strategist, about her journey and how to get started with PR. They discuss the importance of mindset, getting visible, and the different avenues for PR such as online publications, print, and podcasts. Berman advises listeners on how to approach PR and achieve their goals, emphasizing the importance of quick wins and following up after pitching to the press. She also shares her morning routine and recommends resources for personal growth. The episode provides valuable insights for those who are new to PR and looking to get started & visible for more clients!
Connect with Lindsay: https://www.lindsaydollinger.com
Work with Lindsay: https://www.lindsaydollinger.com/services
Follow Lindsay on IG: https://www.instagram.com/lindsaydollinger
Free Pitch The Press Guide: www.dinabehrman.com/pitch
Other links: ...