Social Selling Sisterhood Podcast Episode 4: The "Not so secret" secret to success
Jun 28, 2020
This blog post was transcribed using AI.
Hi, friend. Welcome to the social selling sisterhood podcast. I am Lindsay Dahling ER and I have many titles. High school, Spanish teacher, dog Mom, world traveler and direct seller. I empower women to run your direct sales businesses the right way so you can earn the money. You deserve to live the life of your dreams and travel the world. Now we got that out of the way. Let's get started. Hello? Hello, everyone. Welcome back to the podcast. This is Lindsay Dahling. Er, I hope your week has been amazing. I just want to share this one. This episode is probably gonna be pretty quick, but I want to share my not so secret secret to a successful business. Okay? And this can be for your side hustle. This can be for honestly, really any business. It doesn't have to be direct sales, but 33 points. The first one sounds like it should be obvious, but to be honest, it's not. Especially because a lot of times when people join a direct sales company, it is a side hustle. So when we say it's a side hustle, lots of times, that means that we're not going to necessarily take it as seriously. And it's not gonna be a priority for us in our family every day. So my number one and this is one out of three points for today. But my number one thing that I really want to get across to you about your direct sales company business when you join it is that you want to treat your business like it's a business. Okay, if you treat it like a hobby, you're going to get hobby results. If you treat your business like a business, you'll get business results. And when I heard that a couple years ago, I don't remember where I heard that from to credit it to them. I've heard it a few times since then, but when I heard it for the first time, I was like, Oh, mind blown because I had been treating my businesses like they were side hustles, like they were hobbies and I was making a few $100 a month, but it wasn't business income. So when my mind shifted when I started making learning how to improve my business of priority when I started making putting time into my business of priority, I started getting business like results. So are you treating your business like a business, or are you treating it like a hobby? So isn't an expensive hobby or is it a profitable business? One of the two, Um, my next one is being professional now. This can look like a lot of things, but I'll share some experiences. And it's so funny because lots of the things that I have learned have come from experiences of mine that weren't the greatest. So being professional. If you, um, get messages sent to you as a business owner, you need to respond to them now. They don't need to be right away. But within 24 hours, I think is reasonable to return a message or a phone call, especially if it's from a customer. And they have some sort of a problem with their product or what not. You know you want to be known as the person who's going to respond and not only respond, but you're going to provide exceptional customer service and lots of times guys. This means, you know the customer is always right within reason. But if you could do something to make their lost package make it up to them. Don't make them pay for shipping again, etcetera. For stuff like that, you know, write that off your taxes and do a little bit extra. You will never regret going above and beyond for a customer or client. Um, ever right. So you really want to provide that exceptional customer service. And even if it's not your main stream of income or it's not your only job, you need to treat the customers as though it is your only stream of income. And when you do that, it's going to make a big difference whether that's adding a thank you card. When you send your product out, you're sending your product out promptly. If you're the one who was shipping it, Ah, you're following up with them. And another big one is if you are committed thio, especially in in home party or a vendor event. But even in online party, if you are committed to something, if you're committed to being on a training, if you are committed Thio, I don't know meeting up with someone to drop something off your You should do it. You're right. You're gonna be there unless it's like an emergency situation, not Oh, I woke up this morning and I don't really feel like it. No, go to the vendor event, even if it's going to be something that's small even if your hostess only has three people RSVP'd. But those three people could be amazing customers for you. You know, you never know who they're going to introduce you to, what referrals they're going to give to you. So whether that party has three people or whether it has 25 you need to treat it the same way you need to be professional and you need to show up. All right, um, lastly, with professionalism is that you're going to do all these things that I just mentioned with a positive attitude and a smile. You're not going to complain about things, especially not publicly. You're not going to complain about things to your customer. You're not going to run your company down. Um, and that's the way you're going to attract the right people to your tribe. You don't want to be attracting the Debbie downers. You don't want to be attracting the naysayers, right? You want to be attracting the right people to your tribe. So that positive attitude and a smile can go a long way towards being professional and showing people that you're treating your business like a business. And the very last secret to success that I have is be consistent. This one is huge. And it's so easy, honestly, in this day and age, especially if you're if you're building an online business and you're using Facebook or even Instagram, there are schedulers post schedulers. So you know, you have a vacation coming up. You know, you have a surgery coming up. You know, you have a busy week coming up. It doesn't matter what it is scheduled. Those posts out, guys. Um, if you're taking time off from your business and your not scheduling things, guess what? People are going to find someone else who sells your product and who they know is professional, who is treating their business like a business and who is going to take care of their needs. So if you're not consistent, not only with posting, but you're not consistent in holding new parties. If you're a party planned company, you need to be holding parties, right? If you're not your business, essentially, guys is dying. You don't want your business to be dying. You wanted to be growing right. You're putting all this time and all this energy and effort into it. You want it to be growing. You want to be getting new sales, you want to be meeting new people, and in order to do that, you have to be consistent. This looks differently for everyone, right? So it might be posting on social media. It might be showing up live every week. It might be every Monday you send out your love bombs, and every Tuesday you invite people. But you need to have some sort of business plan, some sort of consistency, like I work a power, our a daily power, our and my power, our super specific. But it allows me to be consistent. My customers know that on usually it's on Thursdays. I will say I'm not consistent with it on Thursday, Z Thursday's or Friday's, but I do a Girls night in in my V I. P Group. It's an hour long. There's post like this or that which one looks better with this outfit, and there's an opportunity for them to buy and get a special. And so I'm consistent in that my customers know that they can show up in my group. I give. I do give them a heads up. It's not like surprised. It's girls night at night. Um, but they know they can show up and they will get that consistent posting for me. They will consistently get the new information from me, and I'm not gonna go anywhere. So last summer I went to I was in Chile, in Argentina, and then I went to Europe. The following month. I took students abroad and people were commenting on my social media and my customer group especially. And they were like, we thought you were on vacation or we thought you were in South America with the Youth Ambassadors program. And I'm like, Oh, I am. We thought you weren't gonna have Internet. Oh, I don't all the time. They're like, How are you posting? How are you so consistent? You're still showing up? How is this happening? And I'm like guys, that's a social media scheduler, that z really the only reason that I can work my direct sales business and also be a full time teacher and travel the world because I am consistent. I taken our on A you know, on a Saturday morning or on a Thursday night when I'm watching Netflix or Monday night when I'm watching the Bachelor. I love to watch the bachelor and when it's on, and so I take that time and I multitask and I planned out my posts for a week or two weeks or three weeks. I really like to be a month out in advance, but that doesn't always happen. But I know then that if I get sick, if I have a couple of days where I'm like, I don't want to be on social media or I'm just super busy, you know, we all have those times your car breaks down. So that night, instead of, you know, go doing your life video, you have to have your car towed. Things like that do happen. But if you're consistent, all the other times your customers are going to be like, Oh, it's totally fine, you know, we hope your car gets fixed. They're not going to be like Okay, I'm over this chick because she's not actually taking her business seriously. And another thing I have seen people posts before when they're asking for recommendations for consultants for I'm looking for Ah so and so consultant and people will give people's names. I have gotten feedback or heard feedback from people before that. Oh yeah, but I don't want to recommend this person because, you know they don't really do much with it. So people, people really respect you being consistent, you being professional and you treating your business like a business, whether it's a side hustle or your full time gig. It shouldn't be obvious to people if they're looking at your customer group or they're looking at your personal profile. So those are my three tips that are not so secret secrets for growing your business, taking it to the next level and making it your full time gig. If you wanted to be your full time gig, then do those things treat it like a business. Give it the time it deserves, be professional and be consistent. And I think you're going to see amazing growth and amazing success. Alright, guys, I hope that was helpful as always. If it was pushed, take a minute share with your team a screenshot. This episode and stick it on your instagram and Facebook story. It would mean the world to me. And I hope you guys have a great day. Go out there and be consistent.